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PopularLatest Web3 Product Marketing Jobs:
-
Marketing Lead @ Risczero.com
2d - Strategy Development: Develop and implement a comprehensive marketing strategy for the company that aligns with our overall business goals and growth ambitions.
- Message Creation: Translate our complex product offerings into clear, compelling marketing messages that resonate with our target audience and distinguish our brand in the market.
- Marketing Mix Management: Lead all aspects of the marketing mix, including but not limited to digital marketing, event planning, and PR initiatives, ensuring a consistent and cohesive brand presence across all channels.
- Cross-Functional Collaboration: Work closely with the sales and product teams to align strategies, integrate marketing activities into the sales process, and leverage product developments for growth opportunities.
- Market Analysis: Regularly analyze market trends and competitors to adjust marketing strategy as needed, ensuring our approach remains effective and relevant.
- Performance Tracking: Define and track key KPIs to measure the success of marketing activities, making data-driven decisions to optimize campaigns and allocate resources effectively.
- 🔒 Authenticity: Demonstrates ethical leadership, honesty, and transparency in all interactions.
- 💖 Empathy: Shows understanding and concern for the well-being of team members, demonstrating a humane orientation to leadership.
- 🌟 Resilience: Demonstrates positivity and resilience in the face of challenges, providing inspiration and motivation to the team.
- 🌱 Growth Mindset: Encourages continuous learning and personal development within the team, focusing on the human dynamic and the unique needs and strengths of all stakeholders.
- 🎯 Strategic Thinking: Exhibits the ability to think strategically and act decisively, balancing immediate needs with long-term goals.
- 🌍 Inclusive Leadership: Champions diversity and inclusion, promoting equitable opportunities and treatment for all team members.
- 🤝 Collaborative: Excels at breaking down silos and creating a “one team, one roadmap” culture. Has a strong ability to facilitate productive relationships across teams.
- Proven experience in a leadership role within a marketing team, preferably in a startup environment.
- Excellent interpersonal and communication skills.
- Proficiency in digital marketing methodologies and best practices.
- Competitive salary
- Leadership Coaching and opportunities for professional growth, learning, and development
- Remote work options with potential domestic and international travel up to 20% for team ‘onsite’ meetings and conferences
- Comprehensive health insurance: medical, dental, vision, and HSA
- Generous company equity
- Unlimited paid time off
- A supportive and collaborative work environment
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Product Marketer @ Phala Network
7d - Product Positioning: Define and communicate the product’s value proposition and USPs to web3 builders and end users of our products.
- Go-to-market Strategy: Co-develop and execute product launch plans and strategies.
- Content mapping: The planning, creation and delivery of content for target audiences via dedicated customer journeys.
- SEO optimisation: enhance the visibility and ranking of product-related content on search engines.
- Lead Generation:
- Number of qualified leads generated through product marketing campaigns.
- Content Performance:
- Engagement metrics (likes, clicks, reads, shares) for product-related content.
- Conversion rate of content pieces (e.g., blog post to demo sign-up).
- Serve as a valuable reference point for our business development efforts, particularly in generating leads.
- Campaign ROI:
- Return on investment for specific product marketing campaigns.
- Cost Per Acquisition (CPA) for new customers from campaigns.
- Awareness and Usage Metrics:
- Levels of awareness and engagement with our products and the Phala Builders Programme.
- Product Comprehensibility:
- The comprehension of our products’ value, along with feedback on the accessibility and clarity of product information and documentation.
- Personal:
- Proficient English speaker, either native or fluent.
- Based in Europe or USA.
- Experience:
- At least 5+ years in a comparable role.
- A proven track record of achievements in product marketing, encompassing proficient content creation and effective execution of successful product launches.
- Must provide a robust portfolio highlighting past campaigns successes and copywriting accomplishments.
- Skillsets:
- Strategic Mindset: Ability to think long-term, aligning product marketing strategies with our overall business development objectives.
- Market Research: Proficiency in conducting and analyzing market, competitor, and customer research to identify opportunities and threats (SWOT).
- Storytelling: Ability to craft compelling narratives around our products that resonate with web3 builders and product users.
- Content Creation: Posesses strong creative, writing and content creation skills, that can be tailored for various formats and platforms. E.g. from tweets to sales collateral.
- Data Analysis: Ability to interpret marketing metrics to evaluate the success of campaigns and adjust strategies accordingly.
- Project Management: Capabilities in managing multiple campaigns simultaneously, ensuring timely execution.
- Presentation Skills: Proficiency in presenting product features, benefits, and strategies to internal teams, stakeholders, and external audiences.
- Technical Proficiency: A strong understanding of the technical aspects of our products to communicate its benefits effectively.
- Articulate: Able to distill and simplify complex topics, making them accessible and understandable to diverse audiences.
- Bonus points:
- Bilingual.
- Well-versed in web3 technology.
- Enthusiastic about AI and web3 social applications.
- Familiar with startup culture and possesses experience in this context.
- Emotionally resilient, excelling in high-pressure environments.
- Open to feedback and revisions to enhance work quality.
- Possesses a solid grasp of pertinent tech fundamentals, including computer science and programming skills.
- Stand out:
- If you want your application to stand out, in addition to submitting your CV, implement one or all of the following suggestions:
- Attach a short video that showcases your skills and personality.
- Show us your creative side when explaining why you’re the perfect fit for this role.
- Share three concrete ways that you would improve our product and content marketing.
- If you want your application to stand out, in addition to submitting your CV, implement one or all of the following suggestions:
- $70k-$100k
- A brilliant opportunity to grow your career & work with a fun, fast-paced & growing company, prepared to let you shine.
- An entrepreneurial environment where you learn more every day.
- Personal responsibility with a ton of autonomy.
- Work on exciting products with a team of incredible professionals.
- Achievement token bonuses
- Flexible work schedule.
- Possibility to get paid in crypto.
- Interview with Will, our Content and Community Director.
- Interview with Will and Shelven, our Lead Dev & Partner.
- Present a go-to-market product strategy, followed by a Q&A session.
Risczero.com is hiring a
Marketing Lead 
Company Overview
We’re on a mission to transform the internet for the better. Our team of innovative hackers, visionary futurists, and passionate nerds is devoted to creating a digital space that’s safe, inclusive, and empowers everyone. By developing the world’s first zero-knowledge virtual machine, we’ve laid the groundwork for running arbitrary code as a zero-knowledge proof. Utilizing a ZK Coprocessor to assist or enhance the compute of an on-chain application, we have created a unique package – the RISC Zero ZK Coprocessor, comprised of the zkVM, Bonsai, and ETH Relay. Now, we’re ambitiously constructing an entire ecosystem around this groundbreaking technology.
To ensure effective collaboration and seamless communication across our global team, all candidates must be available to overlap with the Pacific Standard Time (PST) zone for at least 3 hours during regular business hours. This requirement is essential for maintaining efficient workflow, participating in team meetings, and facilitating timely responses to customer inquiries and internal requests.
About the Role
As the Marketing Lead, you will be responsible for founding the initial marketing strategy for Risc Zero, while fostering a culture of creativity, agility, and continuous learning. Collaborating closely with our CTO, Product, Growth, and Ops teams, your role will be to align all marketing efforts towards our company’s vision, creating a unified roadmap for brand growth and customer engagement.
Key Responsibilities:
Ideal Candidate Qualities:
Qualifications:
What we offer:
$235,000 – $270,000 a year
We have a transparent pay structure with above market salaries and premium benefits.
The Marketing Lead role is more than just a leadership position. It’s an opportunity to foster a culture of excellence, creativity, and growth within our marketing team. If you’re a leader who is as dedicated to people development as you are to building great marketing campaigns, we’d love to hear from you.
Our Commitment to Inclusion:
We are an equal-opportunity employer and value diversity. We do not discriminate. We are committed to creating an inclusive environment for all.
Apply now
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Phala Network is hiring a
Product Marketer
About Us:
Phala Network is a decentralized off-chain compute infrastructure. Our mission is to revolutionize web3 by providing dApp developers with an off-chain compute infrastructure that is truly decentralized and trustless.
By connecting Smart Contracts to our off-chain programs called Phat Contracts, developers can supercharge their dApps with seamless cross-chain integrations, connectivity to the internet, and heavy computation. Phat Contracts make your Smart Contracts even smarter, and can be integrated in minutes using our no-code developer experience Phat Bricks.
Core Responsibilities:
KPIs:
Qualifications:
Don’t worry if you don’t meet all of our criteria. We’d still love to hear from you if you think that you’d be a great fit for this role. Just explain to us why in your cover letter and please don’t forget to attach your portfolio!
Compensation:
Benefits:
Hiring process:
The hiring process for this role will be:
The steps may change along the way if we see it makes sense to adapt the interview stages, so please consider the above as a guideline.
Get to know us:
Apply now
Please let Phala Network know you found this position on CryptoJobster.com as a way to support us so we can keep providing you with quality crypto jobs.