Crypto Product Marketing Jobs
Quickly find and apply for Product Marketing roles
Latest Web3 Product Marketing Jobs:
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Head of Marketing @ Metaplex Foundation
- Define and execute marketing strategies to raise awareness and drive adoption of the Metaplex protocol among developers, creators, businesses, and retail users.
- Craft compelling narratives and campaigns to solidify Metaplex’s position as the leading blockchain protocol for digital assets.
- Build and lead a high-performing marketing team, fostering collaboration and innovation to achieve strategic objectives while ensuring alignment with organizational goals.
- Foster and grow a vibrant community by showcasing ecosystem projects, amplifying success stories, and supporting grassroots initiatives.
- Drive user awareness and brand recognition of Metaplex through targeted strategies, including campaigns and lifecycle marketing.
- Launch go-to-market strategies for new features, products, and integrations, ensuring technical innovations are communicated with clarity and impact.
- Collaborate with engineering, product, and business development teams to simplify complex blockchain concepts into accessible content for diverse audiences.
- Drive growth marketing initiatives such as SEO, earned and paid media, and multivariate testing to deliver measurable results.
- Oversee external marketing agencies, vendors, and resources to scale efforts and maintain excellence across campaigns.
- Partner closely with the Head of Communications to align on PR, event strategy, social media, blog, website, and creative content direction while leveraging external resources effectively.
- Work with the Devrel team to amplify developer engagement and adoption through targeted campaigns and technical content.
- 6+ years of marketing experience, including 3+ years in Web3, ideally with a top L1/L2 protocol or technical infrastructure project.
- Demonstrated success in executing growth and product launch campaigns within an early-stage environment.
- Ability to distill and communicate complex blockchain concepts to diverse audiences.
- A deep understanding of and enthusiasm for crypto and decentralized applications, with a strong preference for familiarity with the Solana ecosystem.
- Comfortable wearing multiple hats and thriving in a fast-paced, dynamic environment.
- Experience building and leading high-performing marketing teams or managing external resources.
- Exceptional written and verbal communication skills, with a knack for storytelling.
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Product Marketing Manager @ Chorus One
- Identify value propositions for our staking product suite.
- Conduct market research to position products effectively, working closely with Product, Business Development, and Research teams.
- Identify product features that resonate with diverse target audiences, including institutional and retail segments.
- Develop and oversee Go-to-Market campaign plans in collaboration with BD, Product, and Research teams.
- Manage product KPIs and campaign budgets.
- Execute campaigns across marketing channels—working with Content, Social, Performance, and PR teams to deliver consistent messaging via landing pages, paid ads, blog posts, product pages, and sales brochures.
- Monitor market and customer responses, creating effective feedback loops to inform future strategies.
- Develop and implement post-launch growth campaigns to sustain product momentum.
- Analyze campaign performance and provide data-driven insights for improvement.
- Crypto Native: 5 + years of experience in the crypto space with a deep understanding of its culture, trends, and audience behavior.
- Product Marketing Expertise: Proven experience in creating and executing GTM strategies, within the crypto space.
- Stakeholder Collaboration: Ability to work cross-functionally with Product, BD, and Research teams to develop cohesive strategies.
- Market Research Skills: Strong research and analytical skills to identify key product features and audience needs.
- Campaign Management: Hands-on experience with managing marketing campaigns across various channels.
- Data-Driven Decision-Making: Proficiency in analyzing campaign performance and using insights to inform strategies.
- Communication Skills: Excellent written and verbal communication to craft compelling messaging for diverse audiences.
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Marketing Manager @ Twinstake
- Institutional grade security and compliance (e.g., permissioned validators)
- Superior transparency and analytics, including dashboard and reporting
- Processes designed with institutional workflow in mind
- Product Collateral Development: Create product one-pagers, user guides, and tailored content for various client types, ensuring that materials effectively communicate value and align with brand standards
- Enablement Support: Prepare and lead enablement sessions, developing resources that empower internal teams and ensure alignment on product positioning
- Content Management: Manage website content updates, collaborating on improvements that highlight the company’s value proposition and provide clients with accessible resources
- Content Distribution: Develop and distribute newsletters, announcements, thought leadership articles, and other collateral across social media, email, and other channels
- Event & Webinar Support: Assist in planning and executing webinars, conferences, and other events, including developing supporting materials and promoting events to maximize reach and engagement
- Performance Monitoring: Track and report on content performance, analysing engagement metrics to refine future outreach strategies
- Substantial experience of executing product marketing activities in a similar role
- Strong understanding of crypto/blockchain and ideally staking
- Strong understanding of the requirements and nuances of institutional client types with experience crafting marketing campaigns and collateral to them
- A degree in Marketing, Communications or a related field
- Strong content creation and distribution experience, familiarity with social media platforms, and basic website management (CMS) skills
- Excellent communication and interpersonal skills
- Ability to manage multiple projects simultaneously and meet deadlines
- Proficiency in using marketing software and tools
- Ability to perform individually and as part of a high performing team
- High energy, you are passionate and you enjoy being challenged
- Self-motivated with a proactive approach to identifying and pursuing opportunities for brand awareness and promotion
- Prior exposure of working in a start-up environment or have a passion to work in a fast-paced, dynamic environment
- Opportunity to shape and lead the marketing function in a high-growth, institutional blockchain company
- Competitive compensation and benefits package
- Collaborative, global team environment with a flexible approach to working
- Exposure to innovative technologies in web3 and blockchain technology
- Flexible hybrid working
Metaplex Foundation is hiring a Head of Marketing
About Metaplex
Metaplex powers one of the largest blockchain developer ecosystems in the world, providing the onchain infrastructure needed to build decentralized applications on Solana and the Solana Virtual Machine (“SVM”). As the leading digital asset protocol for tokens, NFTs, gaming assets and more, Metaplex has facilitated the creation of over 800 million assets and powered $8.3 billion in transaction value across 8.6 million unique signers.
The Metaplex Foundation is a non-profit organization dedicated to supporting and growing the Metaplex ecosystem. Our mission is to help build the onchain economy by empowering developers with comprehensive tools to create decentralized applications.
As Metaplex expands its reach and grows its global community, we’re searching for a visionary Head of Marketing to lead the charge, shaping the narrative, deepening engagement, and driving adoption.
About the Role
The Head of Marketing will be responsible for defining and executing a comprehensive marketing strategy that amplifies the reach and impact of the Metaplex protocol. This role will encompass crafting compelling narratives, launching innovative campaigns, and strengthening ties with our global community that makes up the Metaplex ecosystem. As a full-stack marketing leader, you’ll collaborate cross-functionally to elevate the developer ecosystem and ignite interest among developers, creators, and retail users.
This is a unique opportunity to build and lead a marketing function in one of the most exciting spaces in Web3, making an immediate impact on the future of digital assets.
Strategic Marketing Leadership:
Cross-Functional Collaboration:
What We’re Looking For
Benefits
The base compensation range for this role is $200,000 - $250,000 per year. Additionally, this role is eligible to participate in the Metaplex’s Foundation’s token incentive plan. Final offer amount will be at the Metaplex Foundation’s sole discretion and determined by multiple factors, including years and depth of experience and expertise, location and other business considerations.
You will also be eligible to receive health, dental and vision benefits.
Apply now
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Chorus One is hiring a Product Marketing Manager
About Us
Chorus One is at the forefront of Proof-of-Stake networks and decentralized protocols, helping secure billions in assets for tens of thousands of customers and institutions worldwide.
Our mission? To drive freedom and innovation through cutting-edge decentralized technologies.
We’re a global powerhouse of 75+ talented individuals from 25+ countries, united by a shared passion for excellence, radical transparency, and continuous growth. But it’s not just about results—we believe in treating each other with kindness and generosity while tackling some of the industry’s most exciting challenges.
If you’re ready to make an impact in a collaborative, high-energy team redefining the future of blockchain infrastructure, we want to hear from you!
Position Overview:
We are looking for a Product Marketing Manager to define, position, and promote our staking product suite. This role involves collaborating across teams to identify target segments, craft compelling messaging, and execute go-to-market strategies that drive product adoption and growth.
Key Responsibilities:
Product Rollout
On-Going Initiatives
Job requirements
What We Offer:
We offer a salary range of 80,000-120,000 USD in your preferred local currency or stable coins, complemented by stock options, giving you a stake in the exciting future we’re building together.
We’re committed to your development! Benefit from an annual 3,000 CHF learning budget that goes beyond just conferences—supporting your physical, emotional, and mental well-being too. Attend up to two conferences a year to dive deeper into the Web3 space and connect with the community. Plus, jumpstart your crypto journey with our $1,000 Crypto Starter Kit to explore and engage with cryptocurrencies hands-on.
🤝 Collaborative Culture
Collaboration is woven into our DNA. We thrive in multiplayer settings, ensuring every voice contributes to our mission. Connect across teams through our buddy programs, regular virtual coffee chats, and biannual retreats, which offer unparalleled opportunities to build stronger relationships while tackling some of the industry’s most exciting challenges.
✈️ Retreats in Iconic Destinations
Twice a year, we bring the entire team together for all-expenses-paid retreats in inspiring locations. Past retreats have taken us to Kenya, the USA, South Korea, Switzerland, Spain, Turkey, Thailand and Dubai. Our next stop? Kyoto, Japan! These retreats are designed to recharge, connect, and spark innovation.
🏡 Work From Anywhere
Embrace remote flexibility that empowers you to work from anywhere in the world. Prefer a coworking space? We’ve got you covered with a 500 CHF/month coworking budget. And for those growing their families, enjoy paid parental leave to ensure your personal and professional lives align seamlessly.
🗣️ Radical Transparency
We practice radical candor, fostering an environment of open, honest feedback that helps us grow individually and as a team. Expect a culture where learning from each other is not just encouraged—it’s celebrated.
💼 Employment
We offer flexibility to suit your individual needs. With the ability to provide local employment in over 150 countries, you’ll have access to local benefits tailored to your region. Prefer contractor status instead? That’s an option too. During the offer, we work with you to determine the best arrangement, ensuring your experience aligns with your personal and professional preferences.
✨ Curious to see what life at Chorus One is really like? Check out these videos for a behind-the-scenes look:
Apply now
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Twinstake is hiring a Marketing Manager
About Twinstake
Twinstake is a non-custodial institutional grade staking as a service provider. Twinstake operates validators across a wide range of Proof-of-Stake protocols and allows institutional clients to delegate their assets using their preferred custodians. In addition to market-leading staking rewards performance, Twinstake also provides clients with superior analytics, reporting and insights.
Twinstake’s differentiation is based on:
About the role
We are seeking a motivated and ambitious Marketing Manager to join our growing team. You will play a key role in creating and managing marketing collateral, supporting client enablement initiatives, and driving distribution across multiple channels. This role will focus heavily on hands-on execution through a variety of initiatives, supporting the Head of Product and collaborating across functions. Your work will focus on engaging institutional clients through tailored materials, content updates, and regular outreach via social media, newsletters, and other channels.
This role requires a versatile and generalist marketeer with a hands-on approach, capable of working independently in a fast-paced environment. You will need to be highly creative, data-driven, and passionate about the future of digital assets and its impact on the traditional industries.
This is an exciting and high potential opportunity for a hands on individual who can manage operational tasks in a fast-paced environment, someone who has a strong interest in digital assets and is looking to gain wider experience in institutional sales within a very dynamic web3/crypto space.
What you will contribute:
What you bring:
What we offer:
Apply now
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